top of page
Cesar Graphics | Print Shop and Printing Services | Phoenix Arizona

Frequently Asked Questions

  • What is offset printing? (Applies to quanitities of 500 or more)
    Offset printing is a technique where the inked image is transferred (or “offset”) from a plate to a rubber blanket, and then to the printing surface. When used in combination with the lithographic process (which is based on the repulsion of oil and water), the offset technique employs a flat (planographic) image carrier on which the image to be printed obtains ink from ink rollers, while the non-printing area attracts a film of water, keeping the non-printing area ink-free.
  • What are the benefits of offset printing?
    Consistent high quality images and type • Overall quality is higher • Works on various materials • Cheaper for high volume printing • Pantone matching system (colors will always be true to value).
  • What is digital printing? (Applies to quanitities of 250 or less)
    Digital printing is a method of printing in which the data and images are printed directly from the computer onto paper.
  • What are the benefits of digital printing?
    Low volume printing • Faster turnaround time • Variable data printing • Better for the environment. Digital printing uses dry ink or toner, which doesn’t wait any docs in printing and uses much less paper, due to setup time being shorter.
  • Which method is better for me?
    We recommend Offset printing if: Quality is your main concern | High volume printing (more than 250 business cards and/or 1000 brochures. Material thicker than 12pt. | Products larger than 13” x 19” We recommend Digital printing if: You need a Rush order (shorter than 5 business days) | Low volume printing (less than 250 business cards and/or 1000 brochures)
  • Will I receive a proof prior printing?
    Yes, we DO NOT print any projects prior an approval from the customer. All proofs are digital mockups of your product and sent via email. Inluces up to 3 revisions, any additional revisions are subject to additional fees.
  • Will you help me with my design?
    Absolutely! We offer one-on-one graphic design service with any of our highly trained professionals.
  • I already have my design, can I bring it to you?"
    Yes. You may bring your own design in the correct format, size and resolution.
  • Do you recycle designs?
    No. We create each design uniquely for each client. CesarGraphics affirms that our designs are original.
  • I want the Vector file of my project, can you provide that?"
    Yes. We can provide the vector file for any project at an additional fee of $250 per design.
  • Can you copyright and/or trademark my logo?
    No. We can only provide you with the digital design of your logo. Copyrighting and/or trademarking your logo is a whole different process with the state you reside in. You may visit or
  • What is the difference between JPEG and PNG?
    JPEG is a format for compressing image files. It is used most commonly by digital cameras and other photographic image capture devices. It is the most common format for storing and sharing photographic images on the Internet. ​ PNG is a format for compressing graphics. It is commonly used on web design and is also popular for application graphics. Keeps graphics rich in color and quality. ​ The main difference between JPG and PNG is the compression algorithms that they use. JPG uses a lossy compression algorithm that discards some of the image information in order to reduce the size of the file. With PNG, the quality of the image will not change, but the size of the file will usually be larger.
  • What is a PDF file?
    A file format that provides an electronic image of text or text and graphics that looks like a printed document and can be viewed, printed, and electronically transmitted. It is the most preferred file for printing, specially in large format printing to avoid losing the resolution of the print when enlarging.
  • Which format should I print?
    We recommend using the PDF file for any print production, but if you are not able to obtain such file a high resolution (300 DPI) JPEG or PNG is the best second choice when sized properly.
  • How do I setup my files?
    We require a 1-up (just one copy of your project) PDF file, with crop marks and bleed (1/8 of an inch or 0.125 inches) all around your final design.
  • What is bleed?
    If any element on your document layout makes contact with the document border you will have to use bleed. The trick is to place the element so that it goes over the border where the document will be cropped after printing. The term bleed is used for all objects overlapping the border of your document.
  • Should I convert my files to CMYK?
    Yes, if possible please convert all colors into CMYK. All of our printers are CMYK based. We can not guarantee the color quality and precision on RGB color formats.
  • How long does it take to receive a custom quote?
    This depends on the complexity of your request. The vast majority of our estimates are done within 24hrs.
  • How long are your estimates valid for?
    Estimates expire after 30 days. Unless your order has a deadline.
  • How do I proceed after I receive an estimate from you?
    Once you review and approve your estimate a 50% non-refundable deposit is required to get started with digital proofing.
  • How many digital proofs do I get?
    Each design includes up to 3 revisions. We do not print until we get an OK TO PRINT from you.
  • Where do I pick up my order? Do you deliver?
    We're located on 2610 W Baseline Rd. #112 Phoenix, Arizona. Our hours are Monday through Friday from 8:30am-5:30pm. Delivery and shipping is available at an additional fee. Fee varies on milage, weight and size.
bottom of page